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ELECTRONIC MESSAGE BOARDS ADDED TO STATE’S MORGAN NICK AMBER ALERT NETWORK

January 18, 2008 (LITTLE ROCK) – The statewide Morgan Nick Amber Alert system has been expanded to include twenty-eight electronic message boards erected along some of the most heavily traveled Arkansas highways. Located at twenty-four sites along the roadways, the devices provide high intensity lighted messages that are transmitted directly from the Arkansas State Police alerting motorists to missing or abducted children who may be in imminent life threatening danger. During the coming months an additional twenty-two electronic message boards will be connected to the missing or abducted child network. The expansion sites will include additional Arkansas highways. “For the first time since launching the missing child alert system seven years ago, we now have a means to get timely search and description information about an abducted child or suspect vehicle description to thousands of motorists who may not otherwise be listening to a commercial radio station or connected to some other notification system,” said Colonel Winford E. Phillips, Director of the Arkansas State Police. The acquisition, development and erection of the message board network has been under the direct leadership of the Arkansas Highway and Transportation Department and was funded through a grant from the Federal Highway Administration’s AMBER Plan Implementation Assistance Program. The Arkansas Department of Emergency Management has authorized the use of additional message boards installed as part of the Chemical Stockpile Emergency Preparedness Program (CSEPP) for Morgan Nick Amber Alerts if no CSEPP emergency exists. The CSEPP message boards are located in the central Arkansas area and have a primary purpose of assisting in the direction of traffic should an evacuation be ordered following a release of chemical agent within the Pine Bluff Arsenal. In addition to the public electronic message boards, officials of Lamar Outdoor Advertising announced today that the company’s seven LED (light emitting diode) billboards will be connected to the Morgan Nick Amber Alert network. The electronic billboards are capable of displaying text information along with photographs of abducted children, suspects or vehicles believed to be used by the suspects. “Law enforcement experience tells us that getting information to the public about a missing child can’t happen fast enough,” said Dustin McDaniel, Arkansas Attorney General whose office houses the state's Missing Children Clearinghouse. “Once again the Morgan Nick Amber Alert System has brought government and corporate citizens together to share resources in the name of protecting our children.” Since the initial start-up of the Morgan Nick Amber Alert System, law enforcement has relied upon private commercial broadcasters to share its airtime and other media resources by directly relaying information to the public that originates from the Morgan Nick Amber Alert Center located at state police headquarters. “While many of the electronic message boards are located at the entry points on Arkansas interstates and in central Arkansas, together with the state police and attorney general’s office, we want to develop plans that will allow for additional message boards to be erected along other major highway corridors across the state as funds become available,” said Dan Flowers, Director of the Arkansas Highway and Transportation Department. The electronic message boards and commercial billboards rely upon wireless technology to receive the Morgan Nick Amber Alerts from the Arkansas State Police. The message boards will notify the public of a Morgan Nick Amber Alert and provide essential description information such as a type and color of a suspect vehicle or license number. The alert message will also direct motorists to tune the commercial radio in their vehicles to local broadcasts for additional information. The public can also sign-up for electronic messages to be directed to their personal wireless communication devices such as telephones or PDA’s. Users may subscribe to the online service by logging onto Arkansas.Gov at http://www.arkansas.gov/ The Morgan Nick Amber Alert System is a cooperative project among participating Arkansas law enforcement agencies working together with more than 250 Arkansas radio and television stations, other news mediums, and a multitude of public and private partners. With the Arkansas State Police serving as the coordinator for system operations, the Morgan Nick Amber Alert System provides to law enforcement agencies across the state an instantaneous line of communication with the public that can rapidly disseminate information about the disappearance and search for missing and/or endangered children or minors. Arkansas’s missing child alert system is named in honor of Morgan Nick, a 6-year-old girl abducted from an Alma baseball field on June 9th, 1995. While Morgan has never been located, her case has served as a constant reminder to Arkansans of the vigilance that must be exercised to protect our children and be ready when called upon by law enforcement to help search for a missing child. The electronic message boards currently operational along Arkansas highways are located at: • I-40 at the 142.4 mile marker, eastbound between Conway and Mayflower (Faulkner County). • I-40 at the 2.5 mile marker, eastbound west of the welcome center (Crawford County). • I-40 at the 13.75 mile marker, westbound, west of the Alma exit (13) (Crawford County). • I-30 at the 5.5 mile marker, eastbound, west of the welcome center (Miller County). • I-30 at the 5.5 mile marker, westbound, west of the welcome center (Miller County). • I-40 at the 272.25 mile marker, westbound, east of the Highway 47 (Crittenden County). • I-55 at the 8.1 mile marker, northbound, north of the I-40 & I-55 interchange (Crittenden County). • I-55 at the 65.1 mile marker, northbound, south of the Highway 61 exit (Mississippi County). • I-55 at the 69.6 mile marker, southbound, north of the welcome center (Mississippi County). • I-530 at the 6.26 mile marker, northbound, north of Pratt Road interchange (Pulaski County). • I-530 at the 6.26 mile marker, southbound, north of the Pratt Road interchange (Pulaski County). • State Highway 46, westbound at the I-530 interchange. (Jefferson County). • State Highway 46, eastbound at the I-530 interchange (Jefferson County). • I-530 at the 23.79 mile marker, along Stagecoach Road, east of the I-530 overpass (Jefferson County). • I-530 at the 23.79 mile marker, along Stagecoach Road, west of the I-530 overpass (Jefferson County). • I-530 at the 26.63 mile marker, along Gravel Pit Road, east of the I-530 overpass (Jefferson County). • I-530 at the 26.63 mile marker, along Gravel Pit Road, west of the I-530 overpass (Jefferson County). • State Highway 104, south of the I-530 overpass (Jefferson County). • State Highway 104, north of the I-530 overpass (Jefferson County). • State Highway 256, west of the I-530 overpass (Jefferson County). • State Highway 256, east of the I-530 overpass (Jefferson County). • U.S. Highway 270, east of the I-530 overpass (Jefferson County) • U.S. Highway 270, west of the I-530 overpass (Jefferson County). • I-530 at the 34 mile marker, south of U.S. Highway 270 (Jefferson County). • I-530 at the 36.65 mile marker, along Princeton Pike west of the I-530 overpass (Jefferson County) • I-530 at the 36.65 mile marker, along Princeton Pike east of the I-530 overpass (Jefferson County). • U.S. Highway 79, at the interchange with U.S. Highway 63 east of Altheimer (Jefferson County) • U.S. Highway 63, at the interchange at U.S. Highway 79 east of Altheimer (Jefferson County). The commercial electronic billboards operated by Lamar Outdoor Advertising are located at: • Bowman Road at Mara Lynn, northbound, Little Rock (Pulaski County) • 300 East 3rd Street, (River Market area), southbound, Little Rock (Pulaski County) • Kanis Road at Bowman intersection, westbound, Little Rock (Pulaski County) • University Avenue at 12th Street, southbound, Little Rock (Pulaski County) • 11200 Block of Markham Street, westbound, Little Rock (Pulaski County) • 2610 East Highland Drive, eastbound, Jonesboro (Craighead County) • 2412 Stadium Boulevard, northbound, Jonesboro (Craighead County)